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Ways to Optimize Profits from Your Android App

by | Mar 9, 2018 | Blogs | 0 comments

Everyone knows that Google Play store is one of the most sought-after app marketplaces for both app developers and users alike. Android has established itself as a leading mobile OS. It is also pulling in several app developers to develop new apps for its different devices. The hard challenge for the developer is to develop a top-selling app for the mobile platform. For achieving this one can follow effective ways to optimize profits from your Android App Promotion Services.

There are effective ways to maximum your earnings even if your app does not hit that top spot. Mostly game apps stand much more of a chance of visibility in the Play store, as compared to non-game apps. Android provides versatile smartphones and tablets, which are particularly great for gaming. Non-game app developers would have to struggle to achieve success in this app marketplace. So they need to chart out different strategy and pull in users by engaging them with useful apps.

Irrespective of your app type the developers need to develop loyal customer base to assist you in earning from the sales of your app. There are tips to assist you to make the maximum profit from your Android app.

More recently found that tablet apps professionally generate 70 % more revenue than smartphone apps. So you can develop apps that are optimized for the most familiar Android tablets in existence today. Making use of the in-app purchasing feature adeptly increases the chances of earning revenue from your app. Also working with a freemium model too helps.

You can offer the basic app free of cost and effectively charge users to access certain advanced features of your app. In situations your app focuses on business, finance, enterprise, media or entertainment, one could consider utilizing the subscription approach to earn profits from it.

You can increase app rating so that the higher your app ranks the more revenue you would stand to make from your app. The Android being one of the most familiar mobile platforms today, their users are spread across the whole world. This provides you the special opportunity to reach out to a massive global audience. Moreover the Google Play developer console provides transcription services, which they could simply use to address Android users globally.

Earning from Free Android Apps

It is noted that most apps in the Play store are available free of cost. Making money on Android apps is hard in itself, it could be more so when you are providing your app free of cost.
Ways to earn via your free Android app
Optimize Your App for Play
Use the Freemium Model
Try In-App Advertising
Try Different Ads
Create Multiple Apps
Cross-Promote Your Apps

Best Ways to Price Your Mobile Application

by | Mar 9, 2018 | Blogs | 0 comments

As we all know that acumen developers work long hours at developing mobile apps. Once app has been developed by developer’s they mostly doubt about pricing the app. So how does one price a mobile app? Below given discussions about Best Ways to Price Your Mobile Application.

Everyone knows that there are nothing like standard or ideal pricing chart, but certain things which could assist you to sell your app better. By using the cost-oriented method, developers could first calculate the average amount it would cost you to develop your app and promote it.

Later then you can decide the amount of profits you would wish to make from it. This would adeptly provide the price you should charge for your customer. This actually works if your calculation is wholly accurate.

The demand-oriented method is simple and flexible. The developers can first determine the demand for their app and find out how much each section of your audience is wishing to pay for it. By using this method you have to provide multiple pricing plans to your customer, each plan offering them different features.

You can also adopt the value-oriented method of pricing which certainly permits you to price your product according to their actual value, to your potential customer. If the app is going to benefit the user in large way, he is going to be wishing to spend few dollars more for it.

By using the competitor-oriented method of pricing a product, developers can price their app in relation to the existing competition. This guarantees fair pricing for your mobile app and provides your audience the impression that you are at par with the global competition. It is also the legitimate thing to do in an open market.

Also raising your price slightly above the competition would make customers think that yours is a better product. But care must be taken that one should not overprice it so much as to make your visitors run away.

Tips

  • One must not stick with just one app pricing technique and be open to trying it all.
  • Also do not worry if your app sales drop considerably the first time round.
  • It is always better to slightly under price than grossly overprice your product.
  • Try charging app price for customers a monthly fee rather than an annual one. This would provide them the impression of spending far less on it.

Make Money by Selling Free Apps

by | Mar 9, 2018 | Blogs | 0 comments

You could find all key app stores in the mobile market today are filled with both free apps and paid apps. Due to sharp rise in smartphone users over the years there is wide range of demand for mobile apps for several mobile systems. Also you can easily make money by selling free apps.

Moreover the mobile app developers and content publishers have seen the good potential of earning by way of these mobile apps. It is easy to make money by selling paid apps and there are ways to earn by way of free apps for developers too.

Using mobile ad networks is one of the top ways to earn by way of in-app advertising. These networks provide easy integration with apps, thereby assisting you start earning your revenue almost instantly.

By immensely employing rich media ad networks sustain the interest of your viewers and making them to return to you more often. Since these ads are appealing so they automatically attract more viewership and higher CPMs. Also signing up for ad exchanges could be of assistance to you since it allows you integrate with numerous ad networks at one and the same time.

Getting sponsorship for a mobile app is the quality way of getting assured high returns from it. Also, developing an app for the advertiser guarantees better integration of the app with the sponsoring brand. It is also noted that publishers could hope to sustain a long-lasting relationship with the sponsoring brand.

Providing both free and paid versions of the same app would assist you maintain the free version without having to worry about returns. Professionally running a single ad network on the free version would mean easy integration without draining off your any resources.

The users would do well to provide your potential customer a beneficial app or even better. If users are receiving sponsorship for your app, you could try and make the best use of both rich content as well as mobile device-specific features, so as to provide the exclusive media experience to users.

Tips to Name Your Mobile App

by | Feb 27, 2018 | Blogs | 0 comments

The important step for app developers is to promote among the people. Before going into marketing and promotion of your app, one must have to think giving it an appropriate name. So how do you name your mobile app? Given below are some of the Tips to Name Your Mobile App.

So naming your mobile app needs a good deal of thought. Not only should the name be closely connected to the app’s functions, it must also be something users could instantly identify the app with.

Tips in naming your mobile app

App Relevance and Ease of Pronunciation:

The app name must relate to their functions. Select a name that most closely describes the app. You can make it simple for users to remember and pronounce. This would increase your app’s chances in the marketplace.

Better to check if Name is Present

Also check if there is already an app by the same or a similar name in any of the app stores, before submitting to app store. You must also take care not to have too similar name for your own app, as it might run into copyright issues at later time. It would also develop unnecessary competition for your app.

Quality App Name for Marketplace Ranking

Your app name has to efficiently identify with the app’s functions. The name of your mobile app and the list of keywords which you submit along with it are most important to their success in the marketplace. It is also noted that every character in your 100-character keyword listing, counts. Also make sure to optimize all those characters to the best extent possible. You could separate each keyword with a comma and comprises plurals and synonyms wherever they apply. You can also include the phrases “free”, or “cheap” wherever applicable. This would actually drive additional traffic to your app.

Precise SEO Factor

Good SEO strategy would keep your app ahead in the ranking. SEO is top way to allow top search engines such as Google “find” you ease manner and list you among their earliest search results. Also remember to use keywords that are most searched by users. Use Google Adwords or similar keyword search tool for this purpose. You can also use maximum keywords in your app description. This would normally increase your search ranking with Google.

Follow App URL Naming for SEO

Your app URL is key aspect for SEO. The name of your app would be used as the URL filename by default. Also remember not to use special characters in your app name, as this might end up causing an error in URL generation.

Go for Formatting App Description

Formatting the app description is vital aspect you require to look into, before submitting your app. This description would be illustrated on both on the app store you submit the app to and on your app webpage. Also make sure that your app description does not exceed the maximum character limit. Remember to put in the most key points of your app in that description. 

Feature of Categorizing Your App

Categorizing your mobile app is vital for giving it an appropriate name. This assists in overall app marketing, so that you could actively enhance the general reach of your app. Select a category that has the least competition and also a decent enough keyword ranking. It allows you get a good idea of the best categories you could place your app in.

Successful Mobile App Marketing Strategies

by | Feb 21, 2018 | Blogs | 0 comments

Successful Mobile App Marketing Strategies is a complex procedure which takes up a lot of effort for the marketer involved. It can also yield high number of benefits if planned and executed with marketing strategy which works among the people adeptly. One has to first understand that your main focus has to be the end-users of your app. Below given are some of the valuable strategies.

Good to Study Customer Behaviour Patterns

The important thing you should do is to focus on your target audience and find ways to engage them. Study their unique behaviour patterns and target younger generation who adapt to the latest technology, including Android and the iPhone. You can also conduct customer surveys for better understanding.

Focus Your Main Objective

Offer your customers the maximum benefit they could ever get from the use of a mobile app. The customer is the real key to your success in the app marketplace. Start active interaction with your audience and offer those deals, useful location-based information, assist them share information with friends on mobile social networks and so on. Also add a poll or rating service in your app, so as to generate immediate feedback from your users. Once your app becomes successful in the market, then think of monetizing the same with ads; provide premium services for a charge.

Good to Refine Your Marketing Strategy

It comprises lengthy process of planning, building a team to handle the several aspects of your plan; publicizing and advertising your service; gathering and processing user information; selecting right mobile platforms for marketing your app and so on.

Select the Right Mobile Technology

SMS is the best method to reach the maximum audience and rated as the cheapest method, which also adapts to almost all kinds of mobile phones. It is the method of communication where your audience can opt-in to receive as well. Also developing a mobile website is quality idea too, as the majority of smartphone and other mobile device users today are known to access the Internet through their devices. Developing an app featuring of your product is another key app marketing strategy.

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