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Popular Tools for Video Marketing

It is seen that many people anxious to know really about what are the best tools for video marketing? Most of the small businesses and start-ups know the quality art of developing beautiful video content. But sometimes they actually fail to draw the attention of viewers due to a lack of skills in video marketing.

For improving the skill of video marketing, one should begin learning from this blog and learn about different video marketing tools. You can find a list of the tools for promoting your videos in the following part.

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ViewBix

ViewBix is a familiar video marketing tool. By duly integrating three steps you can make your video ready for sharing on various familiar social media platforms like Facebook, Twitter, YouTube, Instagram, etc. ViewBix also provides actionable analytics to users. They are based on analytics data; one can easily understand behaviour of the viewers.

Moreover the analytics will aid you to make the videos which are more interactive and soothing for the passionate viewers. The good thing is that ViewBix is a free tool. Suppose if you like to have multiple accounts on this tool, users have to go for the premium version.

Wideo

It is seen that animated videos could draw the attention of the viewers easily. Moreover 2D or 3D animated videos are adored by people belonging to several age groups. If you like to develop and edit animated videos for your video marketing campaign, then users can wisely use Wideo. You can simply develop a product demo with this video maker tool.

One can also develop a video presentation with the assistance of Wideo. It primarily comes with a huge collection of templates for developing the videos. For starters, this tool is suggested. It includes pragmatic features and a user-friendly interface. The tool is free and users have to pay for hiring a professional graphic designer from Wideo.

InVideo

They are another familiar tool for developing videos. With Invideo, you can develop a video in three simple steps. The first step is to select a template from the collection of 3500+ templates. The next step is to actively import your video to the template. The final step is primarily exporting the video in well desired file extensions.

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VIDEO FOR APP MARKETING

App marketing

In rapid development of mobile app technology it is necessary to try out Video for App Marketing. There are ofcourse different channels to promote your app with video. The types of video you want to create is going to depend on where you actually plan to use it.

Before beginning to work on your video, you wish to know if you’ll use it on the app stores, for user acquisition or for something else (website, PR, etc.). There are plenty of novel ideas on where to utilize video to promote your app and to give some tips on how to get the best out of every beneficial channel and what type of videos works best on each.

Video Platforms

There are many Video Platforms respectively as YouTube, Vimeo, Daily Motion where one could begin by uploading your video on a relevant video platform. Also make sure that you select a video title that comprises your main keywords and also using respective keywords in the video description. In case if you have a voice over or text in your video, add that somewhere in the qualitative description. It is revealed that the description’s text is searchable on video platforms like YouTube.

Social Media

You could also place video on your app website or your app landing page. It is better to have a proper thumbnail with a play button or the video directly on the page. It is always suggested to pick right thumbnail/preview of your video wisely as it could actually change the number of people watching your video. The better your video and the more individuals watch it, the more chances you have to convert your website visitors into prosperous  app customers. You could also share your video with your community on your Facebook or Twitter accounts. If your adorable followers/fans like your app, they are more likely to share your video than a regular status update.

Bloggers and Journalists

When reaching out to quality bloggers and journalists,  your pitch of video must be best assets. Generally they might not have time to read your press release, but if your pitch is efficaciously good then they most likely have 30 seconds to watch your quality video and decide if they wish to know more. For developing a video it takes sincere effort, but it could be of amazing value when you start pitching your app.

Cross-Promotion

If people have numerous apps targeting the same audience? Then you have good opportunity for cross promotion. It is possible to place in one app an ad launching a video of another of your apps. But care should be taken that video requires to be very short about 15 seconds. You could just have a link in the “More” section of your app.

Awards, Pitches and Contests

You could also try Awards, Pitches and Contests. Generally some of them require a demo or promo video. No need to convey that if your video is best and engaging, you have more chances to win. For other cases you’ll have to perform demo of your app in front of a selected jury. Live demos could go well and quality video, to the accurate point, could convey your message more efficiously. Eventually Video is a powerful way to enumerate what is unique about your app and why people require it.